#Unleash2017 | Madrid, Spain

TEDxBergen | Challenges for young entrepreneurs

How to engage, lead and sell to the emerging generations. The whys and wherefores of Millennial and Gen Z behavior have employers and marketers endlessly wringing their hands. I clear up the mystery by painting an actionable picture of Millennials and Gen Z preferred means of communication, workplace models, and best practice when it comes to engaging with this group, possessed as they are of more than a little self-regard. Unsure of how to engage a generation brought up in an unprecedented tech and social milieu? The question matters to me personally because every day I´m either collaborating, hiring or marketing to them. Here´s what I know that you can use.

Often big corporations and organizations have multiple challanges facing the younger generations. Trough my network if Millennials and Gen Z I do data research based on your challanges and present smart solutions for your company.

Let´s spare a thought for the people struggling to make their ideas happen. In this keynote speech, I take the audience through the entrepreneurial journey: how people perceive the entrepreneur´s day-to-day and how it really is. In the face of that reality, I impart practical advice on turning ideas into real businesses.

I have served as a panel member of many panel debates as a representant of young entrepreneurs.